At BYB by COLORCODE®, we believe that your wardrobe should reflect the vibrant, dynamic and successful woman you are.
And what better way to do that than by curating your clothing collection according to your color season?
We've organized our boutique around the 12 seasons color analysis. That way, you can shop for clothes that not only make you look stunning but also match your unique color season.
Whether you're a True Winter or a Bright Spring, a Soft Autumn, or a Dark Winter, we have something for you.
Shop All Colorful New Arrivals!
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Bridgette High Rise Garment Dyed Slim Jeans in Aquamarine | Judy Blue
Regular price $74.00 USDRegular priceUnit price / per -
Ember High Rise Control Top Fray Hem Shorts | Judy Blue
Regular price $56.00 USDRegular priceUnit price / per -
Kelsey Mid Rise Distressed Cutoff Shorts | Judy Blue
Regular price $54.00 USDRegular priceUnit price / per -
Understanding the Assignment Floral Babydoll Top in Pink
Regular price $33.99 USDRegular priceUnit price / per
Spring-Ready Collections
We carry soft, comfortable, and trendy Jeans in many popular brands!
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We Specialize in COLORCODE® Closet Capsules!
Grab a free copy of the COLORCODE® Closet Capsule GuideUncover the secret to effortless shopping with our exclusive COLORCODE® system. Build your perfect wardrobe with a colorful, comfortable, and professional collection curated just for you.
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But we don't stop there - we also want to make sure that you feel comfortable yet professional in your COLORCODE® Closet!
That's why we offer garments in a wide range of sizes, from S-3XL.
It's our mission to make fashion accessible and inclusive for all women.
Say goodbye to the hassle of returns.
With extensive measurements provided on every item, you can be confident that every piece will fit you flawlessly.
Enjoy a stress-free shopping experience and embrace the perfect fit, every time.
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Featured Collection: Bright Winter - February
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Set the Scene Babydoll Top
Regular price $25.99 USDRegular priceUnit price / per -
Pleat Front V-Neck Top in Royal Blue
Regular price $23.99 USDRegular priceUnit price / per -
Pleat Front V-Neck Top in Hot Pink
Regular price $23.99 USDRegular priceUnit price / per -
Pleat Front V-Neck Top in Black
Regular price $23.99 USDRegular priceUnit price / per -
Winning Them Over Short Sleeve Pullover
Regular price $39.00 USDRegular priceUnit price / perSold out -
It's a Lifestyle Cropped Tank
Regular price $34.00 USDRegular priceUnit price / per -
Everlasting Friend Tiered Skirt
Regular price $49.00 USDRegular priceUnit price / per -
In the Detail Crocheted Accent Top
Regular price $32.00 USDRegular priceUnit price / per -
Lizzy Top in Royal Floral
Regular price $29.99 USDRegular priceUnit price / per -
Lizzy Top in Black Paisley
Regular price $29.99 USDRegular priceUnit price / per -
Lizzy Top in Royal and Pink Paisley
Regular price $29.99 USDRegular priceUnit price / per -
Lizzy Top in Blue Zebra
Regular price $29.99 USDRegular priceUnit price / per -
Last Minute Get Together Sweater in Snow White
Regular price $39.00 USDRegular priceUnit price / per -
Feel the Flow Dress
Regular price $30.00 USDRegular priceUnit price / per -
Previous Engagement Halter Neck Sweater Tank in Pink
Regular price $46.00 USDRegular priceUnit price / per -
Sold out
Airflow Babydoll Top in Aurora Pink
Regular price $23.99 USDRegular priceUnit price / perSold out -
My Walkman Denim Shacket
Regular price $59.00 USDRegular priceUnit price / per -
Terms of Endearment Dolman Sleeve Button Up
Regular price $44.00 USDRegular priceUnit price / per -
Sold out
Somewhere Only We Know Eyelet Romper
Regular price $46.00 USDRegular priceUnit price / perSold out -
Read My Mind V-Neck Cropped Tank
Regular price $26.00 USDRegular priceUnit price / per -
Let It Begin Tiered Maxi Skirt
Regular price $42.00 USDRegular priceUnit price / per -
Jenna High Rise Control Top Cuffed Shorts in Yellow | Judy Blue
Regular price $52.00 USDRegular priceUnit price / per -
LSAT at Two Button Up Blouse
Regular price $49.00 USDRegular priceUnit price / per -
Black Elegance Skort Dress
Regular price $46.00 USDRegular priceUnit price / per -
Little Lovely Blouse in Blue Multi
Regular price $42.00 USDRegular priceUnit price / per
Collections
Experience the luxury of high-quality fashion without breaking the bank.
At Behind Your Brand Boutique, we believe that top-notch style shouldn't come with a hefty price tag.
Finally, indulge in boutique shopping without ever leaving your couch.